For a FREE e-brochure
call 0800 083 0261
call 0800 083 0261
21:34 18th May 2010
Record labels should look at alternative measures to tackle illegal music downloading, according to Nigel Sachdev, managing director of online music community Stereoboard.com.
"It's time for the industry to put away the stick and bring out the carrot," he argued, explaining that companies must convince people that paying for music is "the right thing to do".
According to Mr Sachdev, privacy will carry on thriving "for years to come" because "it is ingrained in the psyche and is perceived as an OK thing to do" by consumers.
"Industry or governmental measures will never kill piracy completely," he said.
Mr Sachdev views emerged after recent figures published by dance music website Data Transmission showed that more than three-quarters of those working in the UK dance music industry believe that they have been adversely affected by piracy.
Just over half of 200 record label managers, public relations agents, producers, artists and promotional companies surveyed said they supported the "three strikes" rule that would see users who persistently illegally download content disconnected.
Posted by Derek Oldman
MCSA courses& Web Design Courses - helping you to find a new career. Choose from IT courses in Microsoft Networking, Programming, Desktop Support, Database Administration and Web Design.
Social networking key to job hunting, says womenintechnology.co.uk
Knowledge of social networking websites is vital when it comes to job hunting, according to Claire Goodwin, sales director for womenintechnology.co.uk."Access to technology and the ability to...
