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06:46 23rd May 2011
Piracy rates need to be reduced in emerging economies to secure a steady
growth of the software market in companies, according Julian Swan, director of compliance marketing EMEA (Europe, the Middle East and Africa) at Business Software Alliance (BSA), the software trade association.
"There is no silver bullet solution to piracy but the proof is in the pudding," he said.
"When we start to see the piracy rate in emerging economies begin to decline, we'll know the market is heading in the right direction globally," he explained.
Gartner said earlier this month the worldwide enterprise software market showed broad growth and recovery in 2010 with total software revenue increasing 8.5 per cent annually.
The expert went on to say that a "multi-faceted approach" is "essential to combat the problem" of illegal software use in emerging markets.
BSA recommends a combination of enforcement, policy, management and education to tackle software piracy, where the "deterrent effect of enforcement action is simply part of the overall mix", Mr Swan said.
Posted by Derek Oldman
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